"Did you know that wild blueberries lie dormant for more than a year between growing seasons?", asked the copy at the back of a box of Post's Blueberry Morning Cereal.
Nope, I didn't know that.
But it is a very inspiring revelation...talk about food for thought.
So I plucked that box of cereal off the shelf at the supermarket and dropped it into my basket, even though I had really wanted the Banana Nut Crunch flavour.
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